The goal was a logo reflecting Solaria's core values: adventure, exploration, and discovering unique potential. Inspired by landscapes, the final design evokes mountains and sea, symbolizing discovery. It was crafted for simplicity, memorability, and versatility across applications using Figma for concepting and Adobe Illustrator for the final vector asset.

To ensure brand consistency, a comprehensive guide was created using Adobe InDesign. It establishes clear rules for logo usage (including do's and don'ts with visual examples), color palettes, and typography, providing a vital tool for maintaining a cohesive brand image across all materials. The guide was refined based on feedback to maximize clarity and usability.